Content Manager

Urgent
Application ends: May 31, 2024

Job Description

About the job

This is a Contract job directly with LCHHS for Full time/ Home based/ Contractual Role.

Objective of the Role

The Content Manager will play a key role in developing, implementing, and overseeing the content strategy to drive engagement, brand awareness, and customer loyalty. The ideal candidate has a passion for health and fitness, coupled with strong writing and strategic communication skills.

Org Structure

Reporting to Marketing Head

KRA

Description of KRA

Content Creation

Crafting engaging topics and also writing 700-1000 word per blog,

Website Updating

Website updates, new content creation based on how the industry is moving, etc, new program content development – pdfs etc

PR content management

Drive thought leadership articles and even QC/fact check on content coming in from the agency

Masterclass development

Provide a framework for conducting an hour-long masterclass based on research and facts,

Be prepared with FAQs on the topic

Plan masterclass promotional content and short videos for social

SEO Knowledge

Familiarity with SEO best practices and content optimization techniques.

Collaboration with Teams

Work closely with the marketing team to integrate content into broader marketing campaigns.

Collaborate with designers, photographers, and videographers to create multimedia content.

Analytics & Reporting

Track and analyze content performance metrics, providing regular reports and insights.

Use data to optimize content strategies and improve overall engagement.

Education

Qualification

Graduation and BMM, Masters in Communication

Work Experience

Min 5 years of experience in content management.

Preferable from wellness, nutrition, and healthcare space

Skills

Description

Multi-tasking and Communication

  • Multi-tasking
  • Excellent Spoken and Written Communication
  • Content writing, proofreading skills
  • Collaborator
  • Team player

Writing Skills

Exceptional writing and editing skills